Tag » Branding

So you want to start a PR firm

Recently, a friend told me she’s planing to start her own communications practice, and she asked if I had any words of advice. My first thoughts were, “Don’t you read my blog?” “Haven’t you been listening to my journey?” But then I realized I’ve been sharing lessons, goals and experiences for the… 890 kata lagi


Experiencing a Brand Versus an Experience

Don’t get me wrong, branding is crucial for any business. In fact, I make a living branding a travel agency. However, when I travel to a resort the question is do I want to experience a brand or experience an unknown property. 337 kata lagi


Trump Card

Disclaimer: I’m not endorsing or promoting any presidential candidate. My political beliefs or party affiliation (if any) aren’t relevant here. This blog isn’t about politics. It’s about marketing and communications. 169 kata lagi


7 Ways to Get People to Take you Seriously - And See You as Important

There are two kinds of people in the world. There are people that are important; you know, the ones you always answer the phone for, the ones you make sure you’re not late for when they ask you to be somewhere, the ones you wouldn’t hesitate to do what they ask when they need a solid. 1.370 kata lagi

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Logos & Branding

Jonathan Robinson

Logos & Branding

This by far was the most exciting and yet difficult process I’ve attempted. Creating a logo is something I found to be most challenging. 257 kata lagi

A Guide to Color Matching Service (aka Pantone Call-Outs) on a Custom Print Job

What’s a Pantone Color?

Pantone colors are the “world-renowned authority on color and provider of color systems and leading technology for the selection and accurate communication of color across a variety of industries” ( 441 kata lagi

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