Blogs about: Challenge

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Promosi Kelewat Sukses = Gagal? (04.10.08)

Promosi Kelewat Sukses = Gagal?   Pernah kepikir ga pas bikin sales & promotion plan, gimana kalo programnya kelewat sukses? Yap! Consumer sampe screaming buat dateng ke event kita, saking ba… more →

Ronald Sipahutar in Marketing

Promosi Kelewat Sukses = Gagal? (04.10.08) — 2 comments

ronaldsipahutar wrote 3 days ago: Promosi Kelewat Sukses = Gagal?   Pernah kepikir ga pas bikin sales & promotion plan, giman … more →

Tag: Marketing, Brand, Competition, degradation, gagal, Kelewat Sukses, Over Success, penurunan, Promosi

Harga itu Milik Siapa? Consumer atau Prinsipal? (30.09.08) — 2 comments

ronaldsipahutar wrote 6 days ago: Harga itu Milik Siapa? Consumer atau Prinsipal?   Temen saya sewot saat tau baju yang dia beli ming … more →

Tag: Marketing, Competition, consumer, Harga, Price, Principal, Ronald Sipahutar, Strategy

Terms and Condition Applied = Niat Nyenengin Consumer ga sih? (21.09.08) — 2 comments

ronaldsipahutar wrote 2 weeks ago: Terms and Condition Applied = Niat Nyenengin Consumer ga sih?   Akhir-akhir ini marak promosi denga … more →

Tag: Marketing, Competition, Mengatasi Keterbatasan untuk berpromosi, Ronald Sipahutar, Sales Promo, Strategy, syarat dan ketentuan berlaku, Tanda Asteriks, Tanda Bintang

The Real Salesman = Marketer + Key Account + PR in One Man? (12.09.08) — 1 comment

ronaldsipahutar wrote 3 weeks ago: The Real Salesman = Marketer + Key Account + PR in One Man?   Cerita ttg profesi satu ini memang se … more →

Tag: Marketing, Competition, Key Account, Marketer, PR, Pursuit of Happiness, Ronald Sipahutar, Sales, Salesman

Online Marketing : The Ultimate Strategy or New Marketing Tools? (10.09.08)

ronaldsipahutar wrote 3 weeks ago: Online Marketing : The Ultimate Strategy or New Marketing Tools?   Sekarang lagi demam Online Activ … more →

Tag: Marketing, Competition, Marketing Tools, Online Marketing, Ronald Sipahutar, social networking, Strategy

Mie Sedaap & Supermi Adu Panjang Mie : What are you doing guys? What does it mean for us? (03.09.08) — 3 comments

ronaldsipahutar wrote 1 month ago: Mie Sedaap & Supermi Adu Panjang Mie : What are you doing guys? What does it mean for us?   J … more →

Tag: Marketing, Brand, Competition, Lapisan Lilin, MIE SEDAAP, Mie Terpanjang, Ronald Sipahutar, Strategy, Supermie

Bulan Puasa : Bulan Penuh Branding & Penuh Kompetisi? (01.09.08)

ronaldsipahutar wrote 1 month ago: Bulan Puasa : Bulan Penuh Branding & Penuh Kompetisi?   Hari ini pertama kali saur, buka-buka … more →

Tag: Marketing, Brand, Competition, event, Ngabuburit, Puasa, Ronald Sipahutar, sahur

Honda Kembali Bicara Irit : Keras Kepala, Tidak Inovatif atau Smart Strategy? (27.08.08) — 4 comments

ronaldsipahutar wrote 1 month ago: Honda Kembali Bicara Irit : Keras Kepala, Tidak Inovatif atau Smart Strategy?   Sudah lihat iklan H … more →

Tag: Marketing, Brand, Competition, Honda, irit, MOTOR, Ronald Sipahutar, Strategy, Yamaha

Complain: Hate it or Love it? (24.08.08) — 2 comments

ronaldsipahutar wrote 1 month ago: Complain: Hate it or Love it?   Hmm Complain.. Apapun yang bersifat interaksi akan berpotensi menim … more →

Tag: Marketing, Competition, Ronald Sipahutar, Brand, WOM, Complain, word of mounth, Feedback

Perception vs Quality = Who will Win the Battle? (19.08.08) — 1 comment

ronaldsipahutar wrote 1 month ago: Perception vs Quality = Who will Win the Battle?   Persepsi, Hmm.. Persepsi itu seperti semacam boo … more →

Tag: Marketing, Competition, Ronald Sipahutar, Strategy, Brand, Yamaha, Honda, Quality, Perception

Karyawan Mall, Target Potensial yang Terlupakan? (17.08.08)

ronaldsipahutar wrote 1 month ago: Karyawan Mall, Target Potensial yang Terlupakan?   Store kita dimall selalu sepi? Mungkin bukan kar … more →

Tag: Retail Marketing, Marketing, Competition, Ronald Sipahutar, Strategy, WOM, word of mouth, mall

MLM The Silent Challenger = Low Profile, Big Threat? (14.08.08) — 2 comments

ronaldsipahutar wrote 1 month ago: MLM The Silent Challenger = Low Profile, Big Threat?   Coba lihat rekan-rekan dikantor kita terutam … more →

Tag: Marketing, Competition, Ronald Sipahutar, Strategy, WOM, mlm, Oriflame, CNI, sophie martin

Being Rejected by Big Channel? Why Don’t You Try The Alternative Way? (11.08.08) — 2 comments

ronaldsipahutar wrote 1 month ago: Being Rejected by Big Channel? Why Don’t You Try The Alternative Way?   Banyak cerita keluhan dar … more →

Tag: Marketing, Competition, Ronald Sipahutar, Strategy, Brand, Channel, RETAIL STORE, Basket Size, Transaksi

Are You a Marketer? Your Job or Your Soul? (07.08.08) — 2 comments

ronaldsipahutar wrote 2 months ago: Are You a Marketer? Your Job or Your Soul?   Marketing, ini adalah salah satu fungsi utama dalam or … more →

Tag: Marketing, Competition, Ronald Sipahutar, Marketer, Job

Esia + Wings = The Giant Killer? (05.08.08) — 2 comments

ronaldsipahutar wrote 2 months ago: Esia + Wings = The Giant Killer?   Lama-lama melihat sepak terjang Esia, mengingatkan kita dengan W … more →

Tag: Marketing, Competition, Ronald Sipahutar, Strategy, Indomie, MIE SEDAAP, CDMA, ESIA, Wings Food

Semester II = Jualan Hadiah? Masalah Produk atau Masalah Strategi? (02.08.08)

ronaldsipahutar wrote 2 months ago: Semester II = Jualan Hadiah? Masalah Produk atau Masalah Strategi?   Perhatikan di TV sekarang, ban … more →

Tag: Marketing, Competition, Ronald Sipahutar, Strategy, Brand, Coca-Cola, Tango, sunsilk, woods

Midnight Shopping : Sales Booster or Cost Booster? (31.07.08) — 2 comments

ronaldsipahutar wrote 2 months ago: Midnight Shopping : Sales Booster or Cost Booster?   Tanggal 19 s/d 22 July 2008 Senayan City mengg … more →

Tag: Retail Marketing, Marketing, Competition, Ronald Sipahutar, Strategy, Hypermart, senayan city, Debenhams, plasa indonesia

Citibank : Being The First But Failed Being the Leader? (29.07.08) — 3 comments

ronaldsipahutar wrote 2 months ago: Citibank : Being The First But Failed Being the Leader?   Masih ingat dengan program Discount 20% y … more →

Tag: Marketing, Competition, Ronald Sipahutar, Strategy, Brand, BCA, Citibank, mandiri, iPod

Rokok : King of Emotional Branding? (27.07.08)

ronaldsipahutar wrote 2 months ago: Rokok : King of Emotional Branding?   Sebuah tayangan iklan dengan seorang cowboy yang menunggang k … more →

Tag: Marketing, Competition, Ronald Sipahutar, Strategy, Marlboro, Emotional Branding, rokok, Pria Punya Selera


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